Team

Meet the team.

Our founder, and the SDRs doing real sales development work with Maison Jasmine.

Founder

Your coach.

Rhiannon Richards-Hargreaves

Founder and Director

Rhiannon started her career as a BDR, hitting 150% and 110% of her targets and ranking #1 in EMEA for pipeline generation at a global data company. She went on to become the top outbound meeting generator at a fast-growing HR tech scale-up.

Today she is a SaaS Account Executive with 4+ years in quota-carrying roles, selling to Founders, CFOs and HR leaders across EMEA, APAC and the Americas. She founded Maison Jasmine to give women the coaching she wishes she'd had at the start.

OutboundFull-cycle salesSDR coaching

Rhiannon on LinkedIn

Our SDRs

Our Sales Development Associates.

Our SDRs work on Maison Jasmine's own sales development projects, from market research to outbound campaigns, while training one-to-one with Rhiannon every week.

Yasmine Dahmani

Sales Development Associate

Yasmine joined Maison Jasmine in July 2026. She works on our sales development projects: researching target markets and buyer personas, building account and prospect lists, and writing outbound email and LinkedIn sequences.

Alongside that work she trains one-to-one with Rhiannon every week, with cold call, discovery and objection handling roleplays.

ProspectingAccount researchOutbound sequencesCold calling

Yasmine on LinkedIn

Ready when you are.

Coaching is free while we welcome our first trainees.

Apply for free coaching